The Children’s Museum of Indianapolis
SERVICES
- EMAIL MARKETING CONTENT
- CAMPAIGN MESSAGING
- WEB CONTENT
THE STORY
The Museum kicked off its Extraordinary Transformations capital campaign with an aggressive goal of $67.6 million and needed help developing compelling content to appeal to new and existing donors. DropLeaf jumped in to write all content for the Museum’s campaign microsite and emails to prospective and active donors. We also developed a series of themed campaign messages for testing on public, non-donor audiences.